The Design Effectiveness Awards are the only design awards that use commercial success as an important judging criterion and it is now official, we have won 6 Golds in 6 years. No agency in the world has won more.
It is our global repackaging work for Angostura 1919 that has brought home our most recent Gold. A project we’re hugely proud of and now doubly so that its effectiveness has been recognised by top flight business minds.
However this isn’t the only project that impressed the judges. Our branding, packaging, digital and communications work for Okell’s — the Isle of Man based brewer — has been awarded Silver, so it has been another great year for Good at the DEAs.
Cheers to that.