Last week we saw the launch of Interface’s new Human Nature range at the imposing Darwin Centre space, at the Natural History Museum in London.
The Human Nature range explores how nature can inspire environments and we were tasked to physically bring this relationship to life. As an important launch in the sector, we needed to create stands for the event which showcased the range as well as bringing in the connection to nature and design.
By simplifying the range down to three sections (‘Pebbles’, ‘Grass’ and ‘Rock’) the team designed an interactive journey through the space, mixing natural elements such as real plants, shells and granite alongside products, to create a sensory journey.
A sunny successful launch, we’ll see how sales are inspired by nature, but in the meantime we can give ourselves a good pat on the back.