This month we got some great news from Okell’s Brewery on the Isle of Man, who we have nursed through a re-positioning and packaging programme.
Sales of their beers on tap, on the island, have risen by 25% since launch and they’ve outperformed the market over the same period by 23%.
We’re now building on this success with a new digital strategy and and the imminent launch of the range in bottles on the island and on the UK mainland.
Look out for a launch event near you in the not too distant future.