Brand Bollocks

We're in another lockdown. We're mad as hell and we're not going to take it anymore. And it starts with those branding theories we just can't stand. We picked three knitting rippers to start with. We could've picked more. A lot more. We're raging. But still staying positive.

Here are the articles on the Good site that goes along with the podcast.

Avoiding the Brand Bollocks
Why Brand Onions Don't Work

Enjoy, take care, and enjoy 2021. 

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